In 2019, Bugatti Automobiles and Jacob & Co. entered into a partnership agreement to create unrivaled hypercar-inspired timepieces. The Bugatti Chiron Tourbillon is a sculptural timepiece designed to bring a hypercar-level exhilaration. It is a conversation piece that's been “Inspired by the impossible”. Jacob & Co.'s philosophy bred a watch that looks, feels, operates and elates like a 300+ mph hypercar.
With the Bugatti Chiron Tourbillon, car-inspired watch design is taken to a whole new level.
The Bugatti Chiron Tourbillon is built around a movement that defies traditional rules. Caliber JCAM37 has a unique architecture, inspired by Bugatti's engines. It features a miniature, W-shaped, 16-cylinder, engine block automaton.