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In the midst of the 1990s, when traditional watchmaking was striving to recover from the sweeping influence of the quartz crisis, Chopard Co-President, Karl-Friedrich Scheufele created a workshop responsible for developing the first in-house calibre to pay tribute to the legacy of the Maison's founder, Louis-Ulysse Chopard. Named L.U.C 96.01-L, the automatic micro-rotor movement, versatile and unrivalled at the time, marked the birth of Chopard Manufacture and the L.U.C. luxury watch collection.
Chopard L.U.C was launched in 1996 to honor Louis-Ulysse Chopard, the brand’s founder. It represents the pinnacle of Chopard’s watchmaking expertise, blending traditional craftsmanship with innovative technology. The L.U.C collection showcases in-house movements developed by Chopard Manufacture, emphasizing precision, elegance, and refinement. Named after the founder’s initials, L.U.C symbolizes the brand’s commitment to haute horlogerie and excellence. Over the years, L.U.C has earned numerous awards, cementing Chopard’s reputation in luxury watchmaking worldwide.
